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Social Media Specialist – Pipeline

Position Title: Social Media Specialist
Location: Egypt – Remotely.
Company: Waffy (Fintech).


At Waffy, we are passionate about fostering a workplace culture where everyone feels empowered to thrive. We believe in inclusivity, fairness, and supporting our employees’ professional and personal growth. From competitive compensation and flexible work arrangements to impactful work and career development opportunities, Waffy provides an environment where you can grow, excel, and make a difference.

Job Description

The ideal candidate possesses a passion for writing and an innovative ability to create successful marketing campaigns and aid in creating company growth. You will be responsible for generating exciting and compelling stories on both digital and print sources of media.

Responsibilities

  • Developing social media content plans that are consistent with the company’s brand identity.
  • Creating consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns.
  • Plan a monthly calendar with the content strategies, timing, platforms,…etc.
  • Write and develop content in both Arabic and English for social media platforms and for the Website.
  • Managing a high volume of daily social media posts.
  • Communicating with social media followers, including responding to queries in a timely manner.
  • Using analytical tools such as Google Analytics, Hootsuite Pro, and Facebook Insights to monitor and evaluate the company’s social media presence and performance.
  • Preparing monthly reports on social media marketing efforts.
  • Suggesting recommendations to adjust the social media marketing strategy for optimal results.
  • Staying up to date on best practices and emerging trends in social media.

Job Requirements

  • Bachelor’s degree in Marketing or any other relevant subject.
  • 3-5 years of experience in the same position, preferably in the Tech industry.
  • Excellent writing skills in both Arabic and English.
  • A super multi-tasker.
  • Ability to work with limited supervision.
  • A Creative mindset.

What Waffy App Offers?

  • Innovative environment work in. 
  • Learning & Development Opportunities.
  • Competitive compensation in USD.
  • Flexible working hours.
  • Complete Empowerment.

Joining Waffy means becoming part of a company that values diversity, transparency, and well-being. We are committed to nurturing talent, fostering open communication, and providing a collaborative environment where your voice is valued. With competitive compensation, flexible work options, and opportunities for meaningful work, Waffy offers not just a job but a chance to grow and thrive in your career.

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